Readers Appreciate Our Free MLS Neighborhood Alerts

Back in April 2019, I offered to set up Free Neighborhood Alerts for any reader who wanted to keep track of real estate activity in their subdivision or larger area. The response was overwhelming. I myself have 42 readers who currently receive such alerts for their neighborhood.

I’m not complaining. My broker associates and I are pleased to make this service available to everyone who wants it, and we’ve become pretty efficient at creating these free alerts.

The MLS allows members to set up an unlimited number of email alerts, designed to assist buyers in searching for homes. We have adapted it to provide neighborhood alerts. Once set up, the alerts are generated automatically by the MLS. Just give us your address and the boundaries of the area you wish to monitor. The initial alert will tell you all the coming soon, active, under contract, sold, withdrawn and expired listings in that area, going back 90 days or longer.

Future alerts will come to you within 15 minutes of a new or changed listing being entered on the MLS. You will literally be up-to-the-minute in your knowledge of real estate activity in your neighborhood!

I’m happy to handle every request I get from readers, but feel free to ask any of our broker associates to create a neighborhood alert for you. They are listed below with their email addresses and are more than happy to provide this free service. Send your requests by email only, please.

In addition to setting up the neighborhood alert for you, we can also send you valuation reports on your home using two different software packages — Realtor Property Resource (RPR), which is only available from members of the Realtor association like us, and Realist — that you will find are much more accurate than Zillow’s “Zestimates,” which home owners are used to seeing.

I also like to provide a spreadsheet of active, under contract and sold listings that are comparable to your own home, which serves as a double-check on those two software valuations.

Jim Smith, Jim@GoldenRealEstate.com

Broker Associates:

Jim Swanson, BrokerSwanson@aol.com

Chuck Brown, Chuck@GoldenRealEstate.com

David Dlugasch, David@GoldenRealEstate.com

  Carol Milan, Carol@GoldenRealEstate.com

  Ty Scrable, Tyler.Scrable@gmail.com

Today’s Technology Is What Allows Real Estate to Keep Functioning

The practice of real estate has come a long way from the days when homes were only listed in books the size of a big-city telephone directory. (You do remember telephone directories, don’t you?)

Back then life was simpler, but that depends on how you define “simpler.” Purchase contracts were one or two pages instead of 20 pages, and they had to be hand delivered, as did subsequent documents such as inspection and appraisal objections. Mortgage applications and information was all faxed, if not delivered in person.

Actually, life is simpler today. All documents are typically emailed back and forth and signed electronically, except for closing (which has to be done in front of a Notary). 

As you know, homes for sale can now be searched and viewed online. An in-person showing or two is common before submitting an offer, but not always necessary. Because our narrated video tours are just like an in-person showing, led by the listing agent, I’ve had out-of-state or even foreign buyers ask me to create a purchase contract, knowing that they can always terminate (which they haven’t) when they fly in for the home inspection. Here’s an example of one of our current video tours:

Example of a Golden Real Estate narrated video tour – 1957 S. Taft St. – Listed last week

Facetime is also a great tool for showing homes. When one of our own buyers from out of state expresses interest in a home which they learned about from an MLS email alert — another new technology tool — our agent will use Facetime or take our video camera and do a narrated walk through of that listing (because the listing agent did not create such a tour), and post it on YouTube as a private or unlisted video, and send a link for it to the buyer. 

Zoom came along just in time for COVID-19, replacing GoToMeeting as the “go to” software for virtual meetings.  A classmate from long ago sent me a link for a virtual 6-person band performance of an adaptation of the Bee Gees’ “Stayin’ Alive” cut, with COVID-19 lyrics. What a hoot!

Even this column is made possible by technology that wasn’t available when I was a newspaper publisher. I create it on my laptop using MS Publisher, create a PDF of it, and send it to the newspaper on deadline, which is two days before you see it in print.  Then I post it on this blog, which has hundreds of subscribers, and email it to 900 people who have chosen to receive it by email because they no longer subscribe to a printed newspaper.

Of course, this newspaper, like most, is also available in a “digital replica edition” on its website, which reaches even more readers. I love technology and how it has made life simpler!