The Graying of the Internet — What About Readability?

I’ve written before about the subject of readability, both in print and online — a subject that is dear to me not only as a senior citizen with naturally reduced visual acuity, but as a former typographer trained in what makes one font more readable than another.

It’s bad enough that more and more publications and most web pages use sans serif fonts like Arial, but there’s another strange trend of graying those typefaces — literally.  Have you noticed?

This font is Times Roman. Most websites use sans serif fonts like Arial and they display them in gray type instead of black type, compounding the unreadability! Why publishers and webmasters would choose to reduce the readability of their product in this way is beyond me.

In an ideal world, sans serif fonts such as Arial would be used only for headlines, bigger and bolder. On the other hand, body text like you’re reading here should be in a serif font such as this Times Roman or, my favorite, Georgia.

You can join me in my quest. Start by changing the default font in your email program to your favorite serif typeface.

PS: I can celebrate that starting this week, the Denver Post is allowing my column to be in Times Roman instead of Arial, which was required previously, so we are making progress!

Author: Golden Real Estate, Inc.

Golden Real Estate is a prominent member of the Denver/Jefferson County real estate scene. Based in Golden, we service both Denver and Jeffco, representing both buyers and sellers. We're well known for Broker Jim Smith's weekly "Real Estate Today" column published in the Denver and Jeffco editions of the Denver Post's YourHub section each Thursday. The column also appears in several weekly newspapers and is archived at www.JimSmithColumns.com. We have nine agents, all of whom are Realtors and EcoBrokers. Our office is solar powered and several of us drive electrics cars. Known for our sustainable practices, we accept polystyrene (aka "Styrofoam") for recycling, keeping 200 cubic yards per year out of area landfills.

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